Beautiful jewellery, great prices has been our mantra for over 30 years.

What started as a store in Barrie, many years ago and many less grey hairs ago, slowly grew into one of most well-known jewellery stores attracting a very consistent customer base.

We loved seeing and serving everyone in the Barrie area weekend after weekend, but as they say, all good things must eventually come to an end.

While our brick and mortar chapter has ended, The Diamond Showcase's online journey has begun. Despite moving online, we will continue to stand by our promise of providing beautiful jewellery at great prices. 

We're so excited you're here and we can't wait for you to browse our expansive online collection of engagement rings, wedding bands, men's rings, diamond necklaces, diamond earrings and more.

Not only do we have amazing ready-to-ship pieces, but we also continue to focus on custom jewellery, so please do not hesitate to reach out.

And remember, you can never have too much jewellery.